Peugeot has announced its E-Lion Project, a holistic approach to electrification that will see every model in the Peugeot line-up electrified by 2023, a 100% electric offer by 2025, and 100% of Peugeots sold in Europe being 100% electric by 2030. The E-Lion Project is based on five key principles: ecosystem, experience, electric, efficiency, and environment. The E-Lion Project is not only about electrification, but also a 360° approach to sustainable mobility.
As part of the E-Lion Project, Peugeot will release five new EVs in the next two years, including the E-308, E-308 SW (the first European electric estate), E-408, E-3008, and E-5008. The electric 308 and 308 SW will be powered by a brand-new electric engine, developing 115 kW (156 bhp) and with a range of over 400 km (WLTP cycle), and an average energy consumption of 12.7 kWh.
Peugeot is also introducing new hybrid technology with MHEV 48v, with a strong roll-out this year for the 208, 2008, 308, 3008, 5008, and 408. The Peugeot Hybrid 48V system consists of a new-generation 100hp or 136hp PureTech petrol engine, coupled to an unprecedented 6-speed electrified dual-clutch gearbox (E-DCS6) which incorporates an electric motor (21 kW). This technology offers increased low-end torque and a 15% reduction in fuel consumption (from 126g of CO2/km in 3008). In urban driving, a C-segment SUV equipped with the Hybrid system can thus operate more than 50% of the time in 100% zero-emission electric mode.
Peugeot is also introducing the new generation of C-SUV, the E-3008, to be revealed in the second half of 2023. The E-3008 will have a range of up to 700 km, with three electric powertrains, including dual motor, and will be the first car launched with the new state-of-the-art STLA Medium platform. The E-5008 will follow shortly after.
The E-Lion Project will be supported by Stellantis tech platforms, providing an exciting base to develop future designs, including new proportions, new perspectives, new space, and new gestures. The onboard experience will be facilitated by STLA tech enablers, such as STLA-Brain, the nerve centre and central intelligence of the car, loaded OTA, STLA-Smartcockpit, the correction to your digital life, on and-off board, and STLA-Autodrive, the future of autonomous driving.
Peugeot will divide its global warming potential by 4 over the next two generations of vehicles through initiatives such as sourcing and supply chain strategies, the overall composition and structure of the car, and the materials used, such as lightweight seats, recycled alloy wheels, and a focus on the use of recycled materials.
