Sony has announced a strategic partnership that brings Zoom Video Communications, Inc. to its BRAVIA TVs, marking a notable step in the evolution of home video communication. Compatible with BRAVIA CAM, this integration is set to redefine the way users connect with friends, family, and colleagues, transforming the living room into a versatile hub for video calls and meetings.
Sony’s BRAVIA takes the lead in this endeavour, becoming the first TV brand to support the Zoom for TV app via the Google Play Store.
With Zoom now seamlessly integrated into BRAVIA TVs, users can harness the full suite of features that has propelled Zoom to its position as a leading video communication platform. This includes the immersive experience of video communication on a large TV screen, the convenience of screen sharing, and the collaborative tools that have become synonymous with Zoom’s success.
What sets this partnership apart is the synergy between Zoom and BRAVIA CAM’s advanced capabilities. BRAVIA CAM employs sophisticated recognition technology to assess your position within the room and your proximity to the TV, fine-tuning sound and picture settings for an optimal viewing experience. The setup is refreshingly straightforward – on compatible TVs equipped with BRAVIA CAM, all it takes is a quick download of the Zoom app from Google Play and a simple launch with the TV’s remote control.
Shusuke Tomonaga, Head of BRAVIA TV Product Design at Sony Corporation, expressed enthusiasm about the collaboration, stating, “We are excited to partner with Zoom to bring video conferencing to our BRAVIA TVs, making Zoom services available on the Android TV platform.” He added, “This partnership will make it possible for our customers to enjoy more realistic video communication on a large TV screen in the living room, enabling them to be more connected with the people they care about, whether they are working from home, learning remotely, or just catching up with friends and family.”
Eric Yu, Head of Hardware Partnership at Zoom, echoed the sentiment, saying, “We are thrilled to work with Sony to bring Zoom to their BRAVIA TVs. We are allowing our customers to enjoy the best of both worlds – the convenience of video conferencing on their TV and the power of Zoom’s collaboration tools.”
As for availability, Zoom is now accessible on select BRAVIA TVs* compatible with BRAVIA CAM in chosen regions of the Middle East and Africa.
Sony’s commitment to expanding the capabilities of its BRAVIA TVs through strategic partnerships like this one continues to enhance the living room experience, providing users with new ways to stay connected and collaborate in a changing world.
For additional details on Sony’s range of televisions and their innovative features, please visit Sony’s official website.
*Compatible BRAVIA TVs: X95L, A80L, X90L, X85L, X80L, X75WL, Z9K, A95K, X95K, A90K, A80K, X90K, X85K , X80K
