TCL, the global TV brand, has recently announced a new partnership with Arsenal Football Club. This collaboration aims to provide Arsenal supporters in the UK, Middle East and Africa with more opportunities to engage with the club while increasing TCL’s footprint in sport. The brand will be the Official Regional Consumer Electronics Partner of the club in those markets.
As part of the partnership, Arsenal supporters will have access to exclusive club content and exciting deals on a product range that includes TVs, white goods, and home appliances.
TCL has also planned competitions and games for supporters, with the lucky winners receiving official Arsenal gifts and merchandise. The brand will also invite its customers to watch live matches at Emirates Stadium and meet current players and legends.
“We are thrilled to partner with Arsenal Football Club, one of the most prestigious football clubs in the world,” said Sunny Yang, General Manager of TCL Middle East and Africa. “This partnership will allow us to bring our innovative and high-quality products to Arsenal’s passionate and loyal supporter base in the Middle East, Africa, and the UK. Our values of progression, positivity and inspiration are aligned to those of Arsenal, and we’re excited to work together to engage supporters around the world in their common love for football.”
Juliet Slot, Arsenal’s Chief Commercial Officer, expressed her excitement for the new partnership, saying, “We are delighted to welcome TCL to our family of partners. This partnership represents an exciting opportunity for both Arsenal and TCL to engage with our supporters in the Middle East, Africa, and the UK. We look forward to working closely with TCL to bring the best viewing experience to our fans in the region.”
