It’s hard to ignore. The HUAWEI Pura 70 Series is popping up everywhere on TV, radio, social media feeds and in conversations. If you’re wondering why this smartphone is the talk of the town and why you’re seeing it in every corner of your digital and physical life, let’s break down what makes it such a game-changer and why it should be your next purchase.
A Fresh Take on Smartphone Design
The HUAWEI Pura 70 Series is more than just a smartphone, it’s a fashion statement. Its sleek and sophisticated design is immediately noticeable and eye-catching. The Forward Symbol Design breaks away from the traditional and opts for a minimalist aesthetic that’s both modern and timeless. The attention to detail is meticulous, from the streamlined screen with narrow edges to the gently curved corners that fit comfortably in your hand.
Why does this matter? A smartphone is not just a gadget, it’s an accessory that reflects your style. Depending on the model, the HUAWEI Pura 70 Series offers a range of vibrant colours, including classic black and white, chic cherry rose pink and sophisticated green. Each colourway is designed to make a statement and adds a touch of elegance to your daily life. Whether pulling it out during a meeting or snapping photos at a party, the HUAWEI Pura 70 Series ensures you do it with flair.
Revolutionary Camera Capabilities
Let’s be honest, the significant reason you keep seeing the HUAWEI Pura 70 Series everywhere is due to its incredible camera capabilities. The camera system on these devices are nothing short of revolutionary, setting new benchmarks in mobile photography. The Ultra Lighting XMAGE Camera, with its 1/1.3-inch sensor and industry-leading F1.4 aperture, captures stunning images in both bright and low-light conditions.
What sets it apart is the Ultra Speed Snapshot feature. This allows you to capture fast-moving subjects with remarkable clarity, making it ideal for those spontaneous moments that life throws your way. The HUAWEI Pura 70 Ultra’s Ultra Lighting Pop-out Camera, featuring a 1-inch sensor and F1.6 aperture, can freeze-frame action at speeds up to 300 km/h. Whether you’re capturing the bustling streets of Jozi or a scenic drive through the Garden Route, the HUAWEI Pura 70 Series ensures every shot is a masterpiece.
A Display That Brings Content to Life
Another reason you can’t escape the buzz around the HUAWEI Pura 70 Series is its breathtaking display. The HUAWEI X-True™ Display offers an ultra-clear resolution of 460 pixels per inch and supports Ultra High-Resolution technology. This enables the smartphone to deliver vivid, true-to-life colours and impeccable detail, whether streaming the latest series, browsing photos or scrolling through social media.
The display is designed to perform under all conditions, boasting a peak brightness of up to 2500 nits. This ensures clear visibility even in bright sunlight, making it perfect for South Africa’s sunny climate. The adaptive refresh rate provides a smooth and seamless viewing experience, adjusting dynamically to whatever you’re doing, from watching videos to playing games. It’s a display that makes your content come alive.
High-Performance Features for Everyday Use
It’s not just about looks, the HUAWEI Pura 70 Series is packed with high-performance features. Each model in the series offers robust battery life, ranging from 4900mAh to 5200mAh, ensuring you stay connected throughout the day. The HUAWEI SuperCharge technology allows quick power-ups with wired and wireless charging options. The HUAWEI Pura 70 supports 66W wired and 50W wireless charging, while the HUAWEI Pura 70 Ultra takes it up a notch with 100W wired and 80W wireless charging.
The durability of the HUAWEI Pura 70 Series is also a key selling point. The Super Durable Kunlun Glass in the HUAWEI Pura 70 and HUAWEI Pura 70 Pro enhances scratch resistance and drop protection, making these devices resilient enough for everyday use. The HUAWEI Pura 70 Ultra’s Crystal Armor Kunlun Glass further improves durability, ensuring your device remains pristine.
A Fashion-Forward and Practical Choice
The HUAWEI Pura 70 Series is not dominating your screens and airwaves by accident. It’s a groundbreaking smartphone that combines style, innovation and performance in a way that’s hard to ignore.
Available now starting from R19 999.00 with promotional gifts valued up to R7 796.00 on the HUAWEI online store (Ts & Cs apply) and at HUAWEI Authorised Experience Stores, the HUAWEI Pura 70 Series is also available in Operator stores starting from R699 per month on a 36-month plan.
