In a groundbreaking move for South Africa’s e-commerce landscape, takealot.com has introduced its pioneering on-demand service, TakealotNOW. This innovative service is set to transform the way customers shop, offering a curated selection of products tailored to individual preferences and needs, all delivered within minutes.
The TakealotNOW service, integrated within the Mr. D app, showcases an array of products ranging from laptops to smartphones, beauty essentials, toys, and even loadshedding solutions. What sets TakealotNOW apart is its commitment to speedy delivery, with products dispatched within an hour up until 10pm – a response to the growing consumer demand for swift turnaround times.
Frederik Zietsman, the CEO of takealot.com, a Takealot Group Company, stated, “As online shoppers in South Africa increasingly prioritise rapid deliveries, we’ve observed a consistent surge in sales for specific categories when offering same-day or next-day delivery options.” Zietsman believes that TakealotNOW will serve as a solution to meet these evolving customer expectations, ensuring unparalleled variety across categories not typically found in the on-demand realm.
Furthermore, customers are treated to a free delivery incentive during the inaugural month of TakealotNOW’s launch. This not only highlights the convenience and reliability synonymous with takealot.com but also extends the value proposition that over 3 million online shoppers have come to cherish when choosing to shop with the platform.
The trial phase of TakealotNOW is initially exclusive to specific suburbs within Cape Town’s northern region, including Durbanville, Bellville, Brackenfell, Kraaifontein, Kuilsriver, and Parow. Plans for expansion are on the horizon, as Alex Wörz, CEO of Mr D, explains, “TakealotNOW represents an exciting customer-oriented venture that aligns seamlessly with Takealot and Mr D’s strategy to provide effortless convenience to South African households.” This aligns with their shared goal of extending convenience beyond food delivery.
As part of the rollout strategy, TakealotNOW will be accessible via the Mr D app, available for download from the App Store, Google Play Store, or Huawei App Gallery. After installation, users can effortlessly access the TakealotNOW store within the dedicated Shops tab.