Oppo bumps up its mid-range offerings in South Africa with the new A74 5G

Despite being a relative newcomer to South Africa, OPPO appears to be intent on moving as fast as they can when it comes to bringing new mid-range, and upper mid-range, devices to the country.

Having recently launched the Reno5 5G, the company has announced the launch of the OPPO A74 5G in South Africa.

With this latest addition, there are now 5 smartphone models available, including the tech giant’s first premium offering, the Reno5 5G which launched in March.

“OPPO A74 5G appeals to smartphone users that balance work with life and seek a mainstream design from a smartphone, but also pays attention to the details that enable users to extract the most value from a truly well balanced OPPO A Series phone in terms of tech and design,” says Liam Faurie, Head of Go-to-Market and Operations for OPPO South Africa. “OPPO A74 5G delivers a high-value device that enables you to live big and empowers your day.”

All-day AI

Available for the first time on an OPPO phone in South Africa is the company’s All-day AI Eye Comfort, which allows for automatic screen colour and brightness adjustment dependent on the user’s surroundings. By all accounts, this sounds like this is OPPO’s version of Apple’s True Tone technology.

The specifics

The A74 features a “Hyper-colour Screen” that enhances the display’s vibrancy that when coupled with the 90Hz refresh rate creates a smoother more immersive user experience according to the brand. It also boasts a 90.5% screen to body ratio with a 2400 x 1080 resolution.

It also packs a 5000mAh 18W fast charge battery which OPPO says allows for multi-day usage.

On the camera front, the phone comes fitted with a 16MP front camera and a 48MP rear camera with the ability to capture 108MP photos through software upscaling.

The A74 5G is powered by Android 11 with OPPO’s ColorOS, a Qualcomm Snapdragon 480 5G chipset and an Adreno 619 GPU.

“South Africans are savvy tech users and understand exactly what it is that they want from a smart device. At OPPO we remain committed to developing technology that does more, costs less, and is still aesthetically pleasing,” concludes Faurie.

Now available

The OPPO A74 5G is available in Fluid Black and retails at R7 499.00 or from R399 p/m on contract at participating Vodacom and MTN stores nationwide.

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